Medias
L'essor de la communication en Chine
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Cette étude développe une analyse socio-économique de l'essor de la communication publicitaire. Elle propose un ensemble de points de repère permettant de mieux comprendre le rôle de la communication dans une Chine en pleine mutation.
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Technical specifications
| Release date | January 01th 1997 |
| Language | French |
| Publisher | HARMATTAN (L') |
| Collection | CHAMPS VISUELS |
| Categories | |
| Number of pages | 268 pages |
| Composition | Single-component retail product |
| Support | Paperback / softback |
| Illustrations | Illustrations, black and white |
| Measure | 22.0 cm (Height), 14 cm (Width), 364 gr (Weight) |
| Accessibility | No information is available regarding the accessibility of the format Paper No information is available regarding the accessibility of the format PDF |